{"id":4212,"date":"2020-05-28T20:55:27","date_gmt":"2020-05-28T20:55:27","guid":{"rendered":"https:\/\/ski-outdoor.ro\/outdoor\/?p=4212"},"modified":"2020-05-29T17:47:36","modified_gmt":"2020-05-29T17:47:36","slug":"salomon-nascut-din-pasiune-pentru-natura-si-creat-pentru-aventura","status":"publish","type":"post","link":"https:\/\/ski-outdoor.ro\/outdoor\/2020\/05\/28\/salomon-nascut-din-pasiune-pentru-natura-si-creat-pentru-aventura\/","title":{"rendered":"SALOMON-n\u0103scut din pasiune pentru natur\u0103 \u0219i creat pentru aventur\u0103"},"content":{"rendered":"\n

Noua colec\u021bie de echipament pentru sezonul 2020<\/h4>\n\n\n\n

Un aspect important al sporturilor \u00een aer liber \u00eel reprezint\u0103 f\u0103r\u0103 \u00eendoial\u0103, echipamentul. Indiferent de genul de activitate outdoor pe care o practic\u0103m, gradul de satisfac\u021bie \u0219i performan\u021b\u0103 cre\u0219te direct propor\u021bional cu calitatea echipamentului pe care \u00eel folosim, indiferent c\u0103 este vorba despre \u00eembr\u0103c\u0103minte, \u00eenc\u0103l\u021b\u0103minte, produse de trekking, biking, escalad\u0103 sau camping.<\/strong>\t<\/strong> <\/strong><\/p>\n\n\n\n

\u00cen ultimii ani \u00een Rom\u00e2nia competi\u021biile de trail running au cunoscut o dezvoltare \u0219i expansiune continu\u0103. Dup\u0103 cum am mai spus, \u00eencep\u00e2nd din aprilie \u0219i p\u00e2n\u0103 prin octombrie, aproape nu exist\u0103 weekend \u00een care s\u0103 nu aib\u0103 loc cel pu\u021bin un concurs (facem abstrac\u021bie de anul 2020) din motive pe care le cunoa\u0219tem  cu to\u021bii.<\/p>\n\n\n\n

Particip\u00e2nd \u0219i eu la c\u00e2teva astfel de concursuri nu am putut s\u0103 nu remarc faptul c\u0103 printre brandurile preferate de alerg\u0103torii de top \u0219i nu numai se num\u0103r\u0103 SALOMON. A\u0219a am f\u0103cut eu cuno\u0219tin\u021b\u0103 cu aceste produse care mi-au s\u0103rit imediat \u00een ochi prin design, calitate \u0219i aspect. Ulterior am aflat c\u0103 SALOMON produce \u0219i alte categorii de echipamente outdoor : \u00eembr\u0103c\u0103minte, rucsacuri, skiuri sau cl\u0103pari.<\/p>\n\n\n\n

\u00cen prim\u0103vara acestui an am acceptat cu bucurie invita\u021bia de a participa la o vizit\u0103 la fabrica SALOMON de la Annecy- locul unde a luat na\u0219tere acest brand de renume – Annecy Design Center<\/em>. <\/p>\n\n\n\n

A\u0219a c\u0103, iat\u0103-m\u0103 la sf\u00e2r\u0219itul lunii februarie, al\u0103turi de al\u021bi jurnali\u0219ti de profil din Europa de Est, la Annecy, un cochet or\u0103\u0219el situat  la grani\u021ba  Fran\u021bei cu Elve\u021bia,  la doar 35 de kilometri de Geneva. <\/p>\n\n\n\n

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    Compania a fost fondat\u0103 \u00een 1947 de Georges Salomon iar atunci producea cl\u0103pari, skiuri \u0219i ghete pentru expedi\u021bii la Polul Nord sau \u00een Himalaya. De-a lungul anilor, compania s-a dezvoltat iar acum produce o gama variat\u0103 de echipament, at\u00e2t pentru sporturi de iarn\u0103 c\u00e2t \u0219i de vara.<\/p>\n\n\n\n

    Am petrecut 3 zile interesante la Annecy, cu un program foarte bine pus la punct de c\u0103tre organizatori. \u00cen cadrul prezent\u0103rilor sus\u021binute de reprezentan\u021bii diferitelor departamente ale companiei, am f\u0103cut cuno\u0219tin\u021b\u0103 cu produsele preg\u0103tite pentru colec\u021bia prim\u0103var\u0103-vara 2020 dar am aflat \u0219i ce se ascunde \u00een spatele unui brand de succes care pune calitatea \u0219i satisfac\u021bia clien\u021bilor pe primul loc. <\/p>\n\n\n\n

    \"\"<\/figure>\n\n\n\n

    Salomon continu\u0103 s\u0103 fie un pionier \u00een ceea ce prive\u0219te echipamentele sportive de top <\/strong><\/h4>\n\n\n\n

    De\u0219i, aparent s-ar putea crede c\u0103 e greu s\u0103 inovezi ceva \u00een acest domeniu, \u00een care companiile se \u201cbat\u201d pe atragerea clien\u021bilor iar varietatea de produs este aproape infinit\u0103, Salomon pune mare accent pe inovare \u0219i revolu\u021bionarea domeniului. Ce mi-a pl\u0103cut din capul locului la Annecy Design Center este c\u0103 majoritatea angaja\u021bilor, inclusive cei cu func\u021bii de conducere sunt tineri \u0219i foarte tineri. \u0218i c\u0103 majoritatea practic\u0103 sport, deci pot testa \u00een permanent\u0103 chiar ei echipamentele pe care le produc \u0219i apoi v\u00e2nd. \u0218i c\u0103 \u021bin \u00een permanent\u0103 leg\u0103tur\u0103 cu clien\u021bii, pun mare pre\u021b pe p\u0103rerea lor \u0219i c\u0103 feedback-ul de la clien\u021bii fideli\u00a0 este un factor de progres \u0219i de cre\u0219tere a calit\u0103\u021bii.\u00a0<\/p>\n\n\n\n

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      \"\"<\/figure>\n\n\n\n

      Pentru ca o mare parte din prezentare s-a concentrate pe incaltamintea de tip trail running, capitol la care SALOMON \u0219i-a c\u00e2\u0219tigat un binemeritat renume, cred ca este de interes sa va spun cam ce am aflat despre noua colec\u021bie primavara-vara 2020. <\/p>\n\n\n\n

      Noua ofert\u0103 de produse se adreseaz\u0103 unor alerg\u0103tori cu experien\u021b\u0103 \u0219i noi, pe m\u0103sur\u0103 ce sportul continu\u0103 s\u0103 se dezvolte.<\/p>\n\n\n\n

      \u00cen calitate de lider incontestabil \u00een trail running, Salomon a investit constant \u00een cre\u0219terea sportului cu ateliere de trail running, alerg\u0103ri comunitare \u0219i evenimente sponsorizate at\u00e2t pentru sportivi amatori, c\u00e2t \u0219i pentru sportivi de elit\u0103. Prin aceste eforturi (\u0219i eforturile altor m\u0103rci \u0219i organiza\u021bii), sportul continu\u0103 s\u0103 \u00eenfloreasc\u0103 \u00een \u00eentreaga lume.<\/p>\n\n\n\n

      \u00cen ceea ce prive\u0219te \u00eenc\u0103l\u021b\u0103mintea, confortul \u0219i trac\u021biunea ofer\u0103 \u00eencredere, deoarece noii alerg\u0103tori  de top c\u00e2\u0219tig\u0103 experien\u021b\u0103 alerg\u00e2nd. Pentru a oferi aceast\u0103 \u00eencredere, Salomon ofer\u0103 mai multe modele de \u00eenc\u0103l\u021b\u0103minte \u00een prim\u0103vara\/vara 2020 avand potrivirea \u0219i senza\u021bia unui pantof de alergare rutier\u0103 \u00eentr-un pachet construit pentru a rezista la condi\u021biile din teren.<\/p>\n\n\n\n

      \"\"<\/figure><\/div>\n\n\n\n

      Noile Sense Ride 3 \u0219i Sense \/ PRO 4<\/strong>, de exemplu, au o amortizare ampl\u0103 \u0219i tehnologia de reducere a vibra\u021biilor de la Salomon Optivibe pentru o plimbare bine protejat\u0103. \u00cen prim\u0103vara anului 2020, Salomon va continua s\u0103 ofere trasee de plogging \u00een timpul c\u0103rora participan\u021bii ajut\u0103 la cur\u0103\u021barea mediului din jurul lor prin adunarea gunoiului. \u00cen plus, marca va continua atelierele How to Trail Run <\/em>\u0219i va oferi o nou\u0103 experien\u021b\u0103   conceput\u0103 pentru a ajuta alerg\u0103torii \u00eencep\u0103tori s\u0103 \u00ee\u0219i duc\u0103 abilit\u0103\u021bile la nivelul urm\u0103tor, practic\u00e2nd alergarea  \u00een sesiuni cronometrate.<\/p>\n\n\n\n

      Sense Ride 3<\/strong>, un pantof de alergare de zi cu zi, se bazeaz\u0103 pe standardele de alergare pe asfalt sau suprafe\u021be tari pentru a oferi un confort general \u0219i o amortizare c\u00e2t mai bun\u0103. Pentru o mai bun\u0103 aderen\u021b\u0103 \u0219i protec\u021bie, acesta este, de asemenea, dotat cu caracteristici specifice traseului, precum ochiurile de plas\u0103 anti-resturi, un filtru de sol \u0219i o talp\u0103 Contagrip. Talpa complet\u0103 de cauciuc Contagrip\u00ae ofer\u0103 trac\u021biune premium, \u00een timp ce filmul Profeel v\u0103 protejeaz\u0103 picioarele de obiecte ascu\u021bite de pe traseu.<\/p>\n\n\n\n

      \"\"<\/figure><\/div>\n\n\n\n

      Tot ca o noutate pentru sezonul de alergare 2020, SALOMON prezint\u0103 SISTEMUL MODULAR ALPINE S\/LAB X ALPINE<\/strong>, un pantof de tip hibrid  cu crampon compatibil pentru alergarea pe trasee montane \u0219i accidentate.<\/p>\n\n\n\n

      Men\u021binerea rela\u021biilor str\u00e2nse cu sportivii profesioni\u0219ti a fost \u00eentotdeauna o parte crucial\u0103 a conceptului \u0219i filosofiei Salomon, asigur\u00e2ndu-se c\u0103 marca promoveaz\u0103 mi\u0219carea \u00een aer liber \u0219i continu\u0103 s\u0103 ofere un impuls sportivilor. Din aceste parteneriate – ascult\u00e2nd nevoile sportivilor, \u00eenv\u0103\u021b\u00e2nd cum \u00ee\u0219i practic\u0103 sportul \u0219i colect\u00e2nd feedback-ul \u00een timpul sesiunilor de testare – au fost create \u00eenc\u0103l\u021b\u0103mintea, \u00eembr\u0103c\u0103mintea \u0219i echipamentul Salomon. \u00centrep\u0103trunderea actual\u0103 a drume\u021biei \u0219i alerg\u0103rii pe trasee este doar un exemplu, sportivii de v\u00e2rf combin\u00e2nd alergarea  cu urcarea \u00een locuri mai \u00eenalte, mai abrupte \u0219i mai tehnice de pe munte, unde exist\u0103 temperaturi mai reci \u0219i teren dificil.<\/p>\n\n\n\n

      Sportivul Michel Lanne<\/strong>, participa \u0219i c\u00e2\u0219tig\u0103 \u00een ultimii ani ultra-trasee  montane. El a c\u00e2\u0219tigat cursa de 101 km la UTMB \u00een 2016, TDS-ul de 119 km la UTMB \u00een 2017 \u0219i cursa Maxi Salomon-GORE-TEX\u00ae de 82 km \u00een Annecy, Fran\u021ba \u00een 2019. C\u00e2nd nu alearg\u0103 sau nu lucreaz\u0103 \u00een salvarea montan\u0103 \u00een Alpii francezi, Michel \u00ee\u0219i petrece timpul alerg\u00e2nd, drume\u021bii \u0219i alpinism – sau f\u0103c\u00e2nd toate cele trei simultan.  C\u0103utarea sa pentru trasee mai lungi \u0219i mai \u00eenalte \u00eel duce \u00een mod regulat \u00een Masivul Mont Blanc, unde terenul imprevizibil cere mult mai multe echipamente tehnice dec\u00e2t o pist\u0103.<\/p>\n\n\n\n

      A\u0219a s-a  n\u0103scut ideea de a construi un pantof  doi \u00een unu, care s\u0103 combine u\u0219urin\u021ba \u0219i sensibilitatea pantofilor de alergare pentru trasee sau rezisten\u021ba \u0219i rezisten\u021ba pantofilor s\u0103i de drume\u021bie,\u201d spune Mike Ambrose, Salomon Product Line Manager pentru Trail Running.<\/p>\n\n\n\n

      Rezultatul este noul sistem S\/Lab X Alpine Modular<\/strong>, un sistem hibrid de pantofi de alergare \u0219i urcare, ideal pentru alerg\u0103torii de trasee care doresc s\u0103 ajung\u0103 c\u00e2t mai sus, f\u0103r\u0103 compromisuri \u00eentre lejeritate, rigiditate \u0219i protec\u021bie. Pentru a crea un sistem de \u00eenc\u0103l\u021b\u0103minte pentru acest tip de practic\u0103 avansat\u0103, designerii Salomon \u00eenc\u0103l\u021b\u0103minte au ales ca punct de plecare S\/Lab Sense 8 Hard Ground. Datorit\u0103 m\u0103rcii sale de rezisten\u021b\u0103 Sense, pantoful are performan\u021be pe orice traseu. De acolo, au asociat-o cu S\/Lab X Alpine Skin. Pielea ac\u021bioneaz\u0103 ca un al doilea pantof \u00een care Sense 8 se potrive\u0219te perfect, permi\u021b\u00e2nd o trecere u\u0219oar\u0103 de la trasee st\u00e2ncoase la pantele \u00eenz\u0103pezite \u0219i abrupte.<\/p>\n\n\n\n

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        Cu o greutate de doar 195 de grame \u0219i cu o c\u0103dere de 4 mm, acest pantof de alergare cu traseu rapid are un design minimalist, dar p\u0103streaz\u0103 aceea\u0219i senza\u021bie de sol, precizie \u0219i \u00eentindere pentru care este cunoscut\u0103 gama Sense. <\/p>\n\n\n\n

        Noua colec\u021bie de \u00eenc\u0103l\u021b\u0103minte Sonic 3, conceput\u0103 pentru antrenament \u0219i protec\u021bie de zi cu zi<\/strong><\/h4>\n\n\n\n

        Nu este un secret faptul c\u0103 Salomon \u0219i-a consolidat reputa\u021bia \u00een a alerga, fiind \u00een fruntea celor care inoveaz\u0103 \u00een domeniu \u00een ultimii 10-15 ani. Mai recent, \u00eens\u0103, compania a precizat c\u0103 este extrem de capabil\u0103 s\u0103 creeze pantofi de alergare  pe asfalt, foarte buni.<\/p>\n\n\n\n

        Rezultatele din ultimii doi ani vorbesc de la sine. Salomon a avut un succes imens de retail cu pantofii s\u0103i Sonic \u0219i Predict RA<\/strong> \u00een 2019.  De fapt, Predict RA a fost c\u00e2\u0219tig\u0103torul premiului World Hot List al Runner-ului.<\/p>\n\n\n\n

        Pentru sezonul de prim\u0103var\u0103 2020, <\/strong>compania  lanseaz\u0103 o nou\u0103 gam\u0103 \u00een evolu\u021bia Sonic – Accelerate, Balance \u0219i Confidence<\/strong>. Lucr\u00e2nd cu convingerea ferm\u0103 c\u0103 un pantof de alergare ar trebui s\u0103 func\u021bioneze cu tine, nu \u00eempotriva ta, Salomon a dezvoltat trei noi modele Sonic proiectate pentru a se potrivi cu pasul fiec\u0103rui alerg\u0103tor. Fiecare model ofer\u0103 tehnologia Salomon Opti-Vibe<\/strong>, care \u00eei ajut\u0103 pe alerg\u0103tori s\u0103 economiseasc\u0103 energie, astfel \u00eenc\u00e2t el sau ea s\u0103 poat\u0103 alerga mai mult. Optivibe folose\u0219te o combina\u021bie unic\u0103 de  care ajut\u0103 la reducerea vibra\u021biilor care provoac\u0103 oboseal\u0103 la lovirea piciorului, permi\u021b\u00e2ndu-v\u0103 s\u0103 v\u0103 concentra\u021bi pe a merge mai departe.<\/p>\n\n\n\n

        Pentru a crea Optivibe, Salomon a investit \u00eentr-un picior uman modelat digital – incluz\u00e2nd oasele, mu\u0219chii \u0219i ligamentele – pentru a studia biomecanica. \u00cen acest caz, laboratorul de biomecanic\u0103 Salomon s-a concentrat pe amortizarea vibra\u021biilor \u0219i modul \u00een care pantofii pot ajuta la protejarea alerg\u0103torilor. Acest lucru a ajutat echipa de produse s\u0103 creeze o \u00eenc\u0103l\u021b\u0103minte care are scopul de a reduce oboseala inferioar\u0103 a picioarelor \u0219i a face acest lucru f\u0103r\u0103 a sacrifica revenirea dinamic\u0103. De fapt, exper\u021bii \u00een biomecanic\u0103 Salomon au putut confirma o reducere a vibra\u021biilor cu 15% \u00een compara\u021bie cu \u00eenc\u0103l\u021b\u0103mintea tradi\u021bional\u0103 de alergare.<\/p>\n\n\n\n

        S\u0103 le lu\u0103m pe rand:<\/strong><\/h5>\n\n\n\n
        \"\"<\/figure><\/div>\n\n\n\n

        La doar 223 de grame, Sonic 3 Accelerate<\/strong> este un pantof de antrenament u\u0219or,  cu func\u021bii concepute pentru a v\u0103 optimiza antrenamentul de vitez\u0103. Partea superioar\u0103 Sensifit u\u0219oar\u0103, specific\u0103 drumului, se potrive\u0219te contururilor piciorului t\u0103u, fix\u00e2ndu-l u\u0219or \u00een loc, pentru un confort dinamic f\u0103r\u0103 o greutate suplimentar\u0103.<\/p>\n\n\n\n

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        Un alt pantof de preg\u0103tire avansata pentru performan\u021be , modelul u\u0219or Sonic 3 Balance<\/strong> este la pachet cu toate caracteristicile esen\u021biale de care ai nevoie pentru a-\u021bi optimiza alergarea pe drum \u0219i nimic altceva. <\/p>\n\n\n\n

        Al 3-lea model este conceput pentru alerg\u0103torii de \u0219osea care  au nevoie de ceva mai mult, pantoful de antrenament Sonic 3 Confidence<\/strong> este dotat cu caracteristici care s\u0103 \u00ee\u021bi ofere un plus de siguran\u021b\u0103 pe drum. Axa de decuplare geometric\u0103 este orientat\u0103 mai lateral pentru a crea o platform\u0103 medial\u0103 mai mare pentru o tranzi\u021bie mai stabil\u0103 \u00eenainte de c\u0103lc\u00e2i \u00een v\u00e2rf. <\/p>\n\n\n\n

        \"\"<\/figure>\n\n\n\n

        \u00cen articolul urm\u0103tor o s\u0103 v\u0103 spun care sunt nout\u0103\u021bile brandului Salomon \u00een materie de \u00eembr\u0103c\u0103minte \u0219i echipamente outdoor pentru sezonul primavar\u0103-var\u0103 2020.<\/p>\n\n\n\n

        Scris de: Dan Izvoreanu<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

        Noua colec\u021bie de echipament pentru sezonul 2020 Un aspect important al sporturilor \u00een aer liber \u00eel reprezint\u0103 f\u0103r\u0103 \u00eendoial\u0103, echipamentul….<\/p>\n","protected":false},"author":16,"featured_media":4228,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[33],"tags":[170,469,2084,1333,336,208,2019,2088,1724,79,81,138,2083,2087,142,990,934,2089,1622,2086],"yoast_head":"\nSALOMON-n\u0103scut din pasiune pentru natur\u0103 \u0219i creat pentru aventur\u0103 - Outdoor Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ski-outdoor.ro\/outdoor\/2020\/05\/28\/salomon-nascut-din-pasiune-pentru-natura-si-creat-pentru-aventura\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SALOMON-n\u0103scut din pasiune pentru natur\u0103 \u0219i creat pentru aventur\u0103 - 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